Subscribe to ken blanchard s newsletter and receive the latest news about his books. A revolutionary approach to customer service by ken blanchard and sheldon bowles 1993 title. Ian pratt the book raving fans is, in my opinion, an essential read for anyone working in the field of customer service, however if you are, or aspire to be, a senior manager in a customer service environment then it is more than an essential read, it is also a book that you should refer to regularly. We spent the next few weeks sharing ideas on how to apply the lessons learned and provide raving fan service to our customers. If you really want a booming business, you have to create raving fans. Just having satisfied customers isnt good enough anymore.
His groundbreaking works have been translated into more than 42 languages and in 2005 he was inducted into amazons hall of fame as one of the top 25 bestselling. Written in the parable style of the one minute manager, raving fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a. A revolutionary approach to customer service new edition by blanchard, kenneth, bowles, sheldon isbn. Ken blanchard, one of the most influential leadership experts in the world, is the coauthor of the iconic bestseller, the one minute manager, and more than 60 other books whose combined sales total more than 21 million copies. Raving fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplaceand turn their customers into raving, spending fans. Your customers are only satisfied because their expectations are so low and because no one else is doing better. In this video i discuss the three big principles in the book raving fans, a revolutionary approach to customer service by ken blanchard. Written in the parable style of the one minute manager, raving fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make raving fan service a constant featurenot just another program of the month. I ordered these for our medical device sales team and it was very well received. Blanchard, 1993, morrow edition, in english 1st ed. Raving fans ken blanchard hardcover harpercollins publishers. Ken blanchard is an international bestselling author and motivational. Sheldon bowles and ken blanchard s raving fans, is written in the parable style of gung ho. There have been so many books written on customer service, but ken blanchard s raving fans is a true classic.
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